“Each of the ads has a lesson that I believe to be valuable. I have been touched by the comments I’ve received from people all over the country who have read and digested the meaning of my beliefs.”

— Bill Daniels



















“Each of the ads has a lesson that I believe to be valuable. I have been touched by the comments I’ve received from people all over the country who have read and digested the meaning of my beliefs.”

— Bill Daniels


Bill Daniels Philosophy Statements

Beginning in the late 1980s, Bill Daniels created a series of print ads that appeared in trade publications for the cable television, media, and communications industries.

Rather than promoting his company, Bill prompted the reader to spend a little time thinking about how we treat one another — and ourselves. Bill’s signature appeared below each message. There was no company name, no phone number, no sales pitch. There was, however, a definite call to action.

Bill received countless letters and phone calls from people who were inspired by his kind words of wisdom.

We hope you enjoy this collection of Bill Daniels' "philosophy" ads. They are as relevant today as they were when Bill created them.

Click the images below to read them.

Bee and flower

Imagine a world

where people give simply because they want to...
Legacy philosophy ad

When you put your life into perspective

you realize how little time there is to make something truly significant out of it...
Confidence picture

If you've never taken a chance

on yourself, you may never know what you're missing
out on...
respect picture

I've always told people

they don't work for me, they work with me...
Resilience picture - buffalo

A setback

will often bring out the best in a person...
Acceptance picture - frog

How many times

have you passed judgment on someone based strictly on first appearances?...
Class image deer

Not everything is attainable.

Fortunately, class is. Wouldn’t it be a better world if we all decided to have it?...
integrity image - tree

Integrity isn't something you get overnight.

It takes a lifetime to earn...
opportunity image - eagle

Boundless opportunities

still exist for each and every one of us...
kindness image - butterfly

You have the ability to make people happy

with just a few thoughtful words. Why not start
using them?...
accountability image - alligator

Nobody can fault you for admitting

you don't know everything. In fact, they might even
admire you...
compassion image - whale

Why is it that in business negotiations

people feel they need to act a certain way?...
discipline image - polar bear

It's not only an important part of growing up

it's an important part of your entire life...
engagement image - dragonfly

Technology can do a lot of things for us,

but not nearly as much as we can do for each other...
giving back image - elephant

The finest companies

plow profits back into the community...
reflection image - snowflake

Count all the things

you have to be thankful for. You may find you've received the greatest gift of all...

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