Beginning in the late 1980s, Bill Daniels created a series of print ads that appeared in trade publications for the cable television, media, and communications industries.

Rather than promoting his company, Bill prompted the reader to spend a little time thinking about how we treat one another — and ourselves. Bill’s signature appeared below each message. There was no company name, no phone number, no sales pitch. There was, however, a definite call to action.

Bill received countless letters and phone calls from people who were inspired by his kind words of wisdom.

We hope you enjoy this collection of Bill Daniels' "philosophy" ads. They are as relevant today as they were when Bill created them.